A Sustainable Coffee Industry? Not Quite

HANES MOTSINGER explores the opportunities and limitations of different types of initiatives in Issue 07 of 25 Magazine. Today, coffee businesses of all shapes and sizes promote practices that improve producer livelihoods, protect areas of biodiversity, and yield higher quality artisanal coffees. Certifications and direct trade business models strive to provide higher wages, protect ecosystems, …

C is for Commodity, Crisis, and Cost – 25 Magazine: Issue 7

The SCA’s FARMER PROFITABILITY AND PROSPERITY WORKING GROUP, led here in writing by CHAD TREWICK, examines the possible impact persistently low coffee commodity market pricing will have on the specialty coffee supply chain in Issue 07 of 25 Magazine. Every item in that daily basket has increased in costs (including roasted/ground coffee) while the value …

The Coffee Price Crisis and Price Volatility: Can We Tame the C Market? – 25 Magazine: Issue 7

JANINA GRABS examines the market actions which led to historic coffee price lows in August and September in Issue 07 of 25 Magazine. [Editor’s Note: After going to print, we regrettably found a proofing error in paragraph two of page 24 that could affect readers’ understanding of the premise set out by the author. The …

A Pivotal Moment: When Customer Demand Clashes with Core Values – 25 Magazine: Issue 7

JEN BUSFIELD and ERIC HENRY reflect on how these three core tenets guide their business, despite their seemingly conflicted natures. There is more to business than the “bottom line.” Our flagship brand, “Cotton of the Carolinas,” a T-shirt made using a local transparent supply chain, is a clear example of the three tenets that guide …

Touching Southern Clouds – 25 Magazine: Issue 7

Coffee Commune’s ERIC BADEN explores the impact volatile commodity pricing of both tea and coffee has made on Yunnan’s farming landscape in Issue 7 of 25 Magazine.  Clusters of shining white clouds pass majestic mountain slopes, wrapped in the green velvet of dense subtropical forests. The mountain springs sparkle in the sunlight as crystal clear water …

Baristas, Coffee Culture’s Ambassadors – 25 Magazine: Issue 6

ELIZABETH DOERR explores how the Dominican Republic’s largest coffee company seeks to change local coffee culture through baristas in Issue 06 of 25 Magazine. Strong, short, and sweet – made by stovetop with the Greca coffee maker – is deemed “traditional” Dominican coffee. Part of this could be custom, but the sugar could also be …