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An Obsession with Scale – 25 Magazine: Issue 5

CARLA D. MARTIN, PhD explores the concepts of commodity, craft, and taste in specialty chocolate. All images courtesy Dandelion Chocolate. These chocolate producers describe themselves as makers rather than manufacturers, their products as small batch or “bean to bar,” and their production as craft, time-consuming, and more, linking their value to consumers with their smallness. …

Modulating Perception – 25 Magazine: Issue 5

JESPER ALSTRUP explores “body” and how roast profile modulations affect the sensory experience of brewed coffee through his research at the University of Copenhagen, supported in part by the Specialty Coffee Association, in Issue 5 of 25 Magazine. After meeting and working with the coffee community, I became fascinated with the many ways coffee professionals …

The Latin Influence – 25 Magazine: Issue 5

CYNTHIA REBOLLEDO traces their continued rise in 25 Magazine, Issue 5. It goes without saying that the story of today’s new wave entrepreneurs in Los Angeles begins with Tierra Mia and La Monarca drawing on culinary traditions to influence and re-shape the tastes of Los Angeles’ specialty coffee scene. At the forefront of this movement was …

Original, Functional, Sustainable: Design Lab’s Celebration of Design in Coffee – 25 Magazine: Issue 5

Coffee cups are now lifestyle choices, stores are designed with Instagram in mind, and packaging is being reimagined as a kitchen ornament – something to be shown off and not just thrown in a cupboard. Design Lab, a platform for showcasing great design in specialty coffee, first debuted at SCAA’s 2016 Expo in Atlanta with …

MEL WINTER visits Johannesburg – 25 Magazine: Issue 5

Johannesburg is a wild and electrifying urban jungle, bursting with creative energy and a growing specialty coffee scene. The pace of the Johannesburg Central Business District is thrilling – minibus taxis and humans crowd the streets as informal traders stake their claim to the sidewalk, providing every service from snacks to a fresh haircut. Here, …

#21: Re:co Podcast – Ric Rhinehart on the Future for Specialty Coffee

This episode from Re:co Seattle in April 2018 features SCA Executive Director Ric Rhinehart. We have a little tradition at Re:co, when Ric gives an annual talk on the State of Specialty Coffee. We’ve given that talk a number of names over the years, like ‘Ric’s Fireside Chat’ and ‘Ric’s Doom And Gloom Warning’, but …

Former SCAE Executive Director David Veal to Leave the SCA

The Specialty Coffee Association (SCA) announces today that David Veal will be leaving the association at the end of June 2018. David was Executive Director of the Speciality Coffee Association of Europe (SCAE) from 2011 until 2017, overseeing a strong growth in their membership, activity and engagement in the coffee community. Latterly, he has been …

Call for Nominations for the 2019-2020 SCA Board of Directors

By JAMES HUMPOLETZ Translations available: Chinese, French, German, Italian, Korean, Russian, Spanish. About the SCA Board of Directors The SCA Board of Directors currently has 18 volunteer members that are serving either a 2 year or 3 year term, and are supported by two non-voting Executive Board Members, the CEO and Deputy CEO. The members elected to serve on the 2019-2020 SCA …