SCAA’s The Chronicle-get your subscription today
SCAA members have long enjoyed their subscription to our magazine The Chronicle as a membership benefit. But non-members have also expressed an interest in being able to access the in depth industry information as well…While members will continue to recieve their free copy of The Chronicle, non-members will now be able to purchase issues in …
Just announced-the NERBC will be it’s own event this year due to strong competitor response!
We are happy to announce that this year’s North East competition will be hosted by Barismo Coffee in Boston MA March 26-28, 2010. The 2010 NERBC will no longer be held along with the 2010 Mid-Atlantic Competition due to strong competitor response! Please continue to check The North East page of the USBC website for …
On Fearlessness
We were encouraged by the conversation around our keynote address announcement. Facilitating open exchange is a large part of the rationale behind our choice. As we face the challenges ahead—a restructuring industry, increasing competitiveness, supply constraints, socio-economic pressures, and a rapidly changing customer demographic—we seek to elevate and expand our thinking. Whether that search leads …
May the Best Barista Win…..
The USBC is less than 4 months away! Come one, come all to the SCAA’s 2009 United States Barista Championship, hosted by DaVinci Gourmet. The USBC is an exciting competition used to encourage and recognize professional achievement in the art and skill of espresso beverage preparation and service. Watch as competing baristas move through a …
Keynote Speaker for 2010 – Arianna Huffington
HOW TO BE FEARLESS IN UNCERTAIN TIMES Opening Ceremonies: Thursday, April 15th, 2010-Anaheim Convention Center BallroomThe SCAA is pleased to announce that our confirmed 2010 Opening Ceremonies Keynote speaker is Arianna Huffington, highly respected author and publisher of the Huffington Post (www.huffingtonpost.com)Ms. Huffington has been featured on numerous national television shows including: The Oprah Winfrey …
The SCAA & CQI give back
On November 21st, a small group of SCAA and CQI staff spent the morning volunteering for a Santa Ana-based non-profit, The Raise Foundation. The Raise Foundation organized a food drive, and staffers helped pack and organize food boxes for local families in need. The event was a huge success, and over 750 boxes were packed …
The SCAA travels to Korea for the 2009 Cafe Show
The SCAA was formally invited to the 2009 Korean Cafe Show while we were exhibiting at CoffeeFest last September. It was an exceptional opportunity to reach out to a thriving international coffee community, and we were certainly excited to partner with them. Our own Maria Hawkins (membership coordinator) and Marcus Boni (Director of community and …
Deepening Our Ties
While the Specialty Coffee Association is very deliberately of America, we operate with the acute recognition that without the commitment and partnership of producing countries, we’d have no reason to associate. One of the ways we honor this connection is by highlighting a portrait country each year at the SCAA Annual Exposition. In 2010, Guatemala …
Strength perseveres in the face of unthinkable tragedy
Along with the rest of the world, we watched in horror as it was reported that 4 police officers were gunned down in a Washington coffee shop last Sunday. Most of us cannot imagine the impact witnessing a crime like that would have on us. However, the owners of the coffee shop it happened in …
The New Exposition Website has Launched!
After months of hard work, we are pleased to present the new SCAA Exposition Website! Designed to be more user friendly, easy to navigate, and interactive the site gives visitors the ability to create their own custom daily itineraries simply by clicking on the events or classes they’d like to attend.If you’d like to create …
SCAA Announces 2010 Host Partner Sponsors for the 22nd Annual Exposition, The Event
We are pleased to announce the official Host Partner sponsors of the 22nd annual exposition, The Event for 2010: F. Gaviña & Sons, Inc.The Gaviña family has been in the coffee business for over 130 years as growers, importers, and roasters of gourmet coffee. The most important word in this statement is family. A strong …
Tacoma Tragedy
Our hearts and prayers go out to the families of the victims of the shooting in a coffee shop in Tacoma earlier today.