Deepening Our Ties


While the Specialty Coffee Association is very deliberately of America, we operate with the acute recognition that without the commitment and partnership of producing countries, we’d have no reason to associate. One of the ways we honor this connection is by highlighting a portrait country each year at the SCAA Annual Exposition. In 2010, Guatemala will take its place on stage and we will have the opportunity to celebrate the incredible spirit and people behind one of our industry’s most beloved origins. With this program in development, the SCAA Board of Directors welcomed the chance to hold its recent meeting in Guatemala. Anacafé graciously hosted the group, allowing the meeting to take place without additional costs for the Association. By convening in Guatemala, the Directors were able to conduct their normal business while expanding SCAA’s presence and partnerships at origin. So to William Hempstead, Christian Rasch, Ricardo Villanueva Carrera, and all those at Anacafé…thank you for a very special opportunity.